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About Rhonda Abrams

A syndicated columnist, best-selling author, and popular public speaker, Rhonda Abrams has spent more than fifteen years advising, mentoring, and consulting with entrepreneurs and small business owners.

Her knowledge of the small business market and her passion for entrepreneurship have made her one of the nation’s most recognized advocates for small business.

Rhonda’s weekly newspaper column, “Successful Business Strategies,” is the nation’s most widely read column about entrepreneurship, reaching more than twenty million readers through USATODAY.com, Inc.com, Costco Connection magazine, and 130 newspapers.

Rhonda’s first book, The Successful Business Plan: Secrets & Strategies, was acclaimed by Forbes magazine as one of the two best books for small business and by Inc. magazine as one of the six best books for startups. Now in its fourth edition, it is used as the primary text for business plan classes by more than one hundred business schools.

Rhonda’s subsequent books include:

Six-Week Start-Up, helping entrepreneurs launch a business quickly and successfully by taking them week-by-week through the details of starting a business

Wear Clean Underwear, illuminating how great values make great companies

What Business Should I Start? guiding would-be entrepreneurs through a thoughtful process to identify the right business for them

Business Plan In A Day, showing time-pressed entrepreneurs how to quickly develop a compelling, well-written business plan

Books by Rhonda Abrams have been translated into Chinese, Japanese, Korean, Dutch, Portuguese, and Russian.

An experienced entrepreneur, Rhonda has started three companies, including a small business planning consulting firm. Her experience gives her a real-life understanding of the challenges facing entrepreneurs. Currently, she is the founder and CEO of The Planning Shop, which provides entrepreneurs with high-quality information and tools for developing successful businesses.

Rhonda was educated at Harvard University and UCLA. She lives in Palo Alto, California.