Читать книгу Entrepreneurial Finance - Robert D. Hisrich - Страница 24

While there are some variations on what goes into a successful business plan, they all have the same essential elements (aspects). These can be grouped into three sections:

 Section 1: IntroductionTitle (Cover) PageTable of ContentsExecutive Summary

 Section 2: Body of the Business PlanDescription of BusinessDescription of IndustryTechnology PlanMarketing PlanFinancial PlanProduction (Outsourcing) PlanOrganizational PlanOperational PlanSummary

 Section 3: Support (Backup) MaterialExhibit A: Résumés of PrincipalsExhibit B: Market StatisticsExhibit C: Market Research DataExhibit D: Competitive BrochuresExhibit E: Competitive Price ListsExhibit F: Leases and ContractsExhibit G: Supplier Price Lists

Each of these sections, as detailed in Table 2.1, will be discussed in turn.

Table 2.1