Читать книгу Nonprofit Kit For Dummies - Stan Hutton, Beverly A. Browning - Страница 3

1  Cover

2  Title Page

3  Copyright

4  Introduction About This Book Foolish Assumptions Icons Used in This Book Beyond the Book Where to Go from Here

5  Part 1: Getting Familiar with the Nonprofit Framework Chapter 1: Journeying into the World of Nonprofit Organizations What Is a Nonprofit Organization? Knowing Your Mission Before Entering the Nonprofit World Embracing and Sharing Your Inspiration Finding the Resources to Do the Job Chapter 2: Understanding What It Takes to Start a Nonprofit Weighing the Pros and Cons of Starting a Nonprofit Doing Your Homework First Understanding Nonprofit Ownership Looking at the Many Varieties of Nonprofits Comparing Nonprofits and For-Profits Using a Fiscal Sponsor: An Alternative Approach Chapter 3: Prioritizing Building Your Board of Directors Appreciating the Duties of a Nonprofit Board of Directors Recruiting the Right People for Your Board Putting Staff Members on Your Board Using Your Board to Full Capacity Chapter 4: Creating Your Mission Statement and Vision Statement Honing Your Mission Statement Imagining Your Future with a Vision Statement Inviting Stakeholders to the Planning Table Living by Your Mission and Staying Fixed on the Vision Chapter 5: Incorporating and Applying for Tax-Exemption Status Creating a New Entity: The Nonprofit Corporation Writing the Articles of Incorporation Securing Your Employer Identification Number (EIN) Writing Your Organization’s Bylaws Holding Your First Board Meeting Applying for Tax Exemption Chapter 6: Adhering to Nonprofit Status Requirements Disclosing What You Need to Disclose Avoiding Excessive Payments and Politicking Reporting to the IRS Reporting to Your State, Territory, and Local Governments

6  Part 2: Bringing Your A-Game to Nonprofit Management Chapter 7: From the Top: Examining the Nonprofit Management Structure Managing a Nonprofit: A Bird’s-Eye View Appreciating the Governing Board’s Role and Responsibilities Redefining the Nonprofit Founder's Role Adding an Advisory Board Expanding to Take On an Executive Director Chapter 8: Strategic Planning: Embracing the Ongoing Process Understanding the Importance of Planning Making Your Organization’s Strategic Plan Putting Plans into Action Planning for Programs Facility Planning: Finding a Place to Do Your Work Chapter 9: Evaluating Your Work: Are You Meeting Your Goals? Knowing the Importance of Evaluation Working Through the Evaluation Process Conducting Your Evaluation Analyzing Results and Putting Them to Work Chapter 10: You Can Count on Me! Working with Volunteers Knowing Why People Volunteer Designing a Volunteer Program Hunting for Volunteers Interviewing and Screening Volunteers Managing Your Volunteers Showing Appreciation for Your Volunteers Chapter 11: Working with Paid Staff and Contractors Determining Your Staffing Needs Getting Your Nonprofit Ready for Paid Employees Preparing to Hire Making the Hire Onboarding a New Hire Managing Employees Working with Independent Contractors Chapter 12: Money Matters: Preparing Budgets and Financial Reports Making a Budget = Having a Plan Creating Budgets for Programs or Departments Working Frequently with Your Budget Projecting Cash Flow Keeping Your Books Organized and Up to Date Reviewing the Numbers: Financial Statements and Audits Reading Your Financial Statements Managing Financial Systems Chapter 13: Marketing and Branding Taking Care of the Basics Discovering Who You Are: First Steps to Marketing Reaching Your Audience via Mass Media Using Social Media for Fun and Profit

7  Part 3: Raising Funds Successfully Chapter 14: Creating a Fundraising Plan Recognizing Who Can Raise Funds Naming Possible Funding Sources Weighing Your Fundraising Capacity Drafting a Fundraising Plan Moving to an Action Plan Planting the Seeds for a New Nonprofit Chapter 15: Raising Funds from Individual Donors Understanding Why People Give Stating Your Case Creating an Elevator Speech Identifying Possible Donors Growing a Major Gift Raising Funds by Mail Raising Money the “E” Way (Easily and Electronically) Telemarketing: Dialing for Dollars Chapter 16: Planning Onsite and Virtual Special Events Thinking through the Whole Event Setting Up Your Timeline Spreading the Word After the Event is Over Chapter 17: Sleuthing for Grant Funding Assessing Your Nonprofit’s Grant-Seeking Readiness Planning for a Foundation Grant Proposal Going for a Government Grant Chapter 18: Writing an Award-Winning Grant Proposal Attending to Pre-Proposal Tasks The Pitch: Writing a Competitive Grant Proposal Familiarizing Yourself with Other Types of Written Funding Requests Following Through after Receiving Funding Chapter 19: Capital Campaigns: Finding Lasting Resources Beginning the Funding Plan Developing a Case Statement Building the Pyramid of Gifts Realizing the Benefits and Risks of Capital Campaigns

8  Part 4: The Part of Tens Chapter 20: Ten Tips for Pivoting in Times of Uncertainty Create an Emergency Operations Plan Communicate When Making Hard Decisions Step Back and Regroup Set a Manageable Fundraising Goal Collaborate with Others in Your Field Share a Back Office Place a Program within Another Agency Merge with Another Nonprofit Close with Dignity If Necessary Complete the Government’s Closing Paperwork Chapter 21: Ten Tips for Raising Seed Money Ask Hit Up People You Know Tell Your Story and Don’t Ramble Show How You’re Improving Lives Use Numbers to Convey Urgency and Compassion Research, Research, Research Know Your Donors’ Point of View Build a Donor Pyramid Make It Easy to Respond Keep Good Records Chapter 22: Ten Tips for Protecting Your Nonprofit Assessing Your Risks Planning for Emergencies Filing Annual Federal Forms Filing Annual State Forms Paying Employment Taxes Reporting Payments to Consultants Maintaining Transparency Responding to Negative Press Protecting Your Online Reputation Determining Insurance Needs

9  Part 5: Appendixes Appendix A: Glossary Appendix B: About the Online Content

10  Index

11  About the Authors

12  Advertisement Page

13  Connect with Dummies

14  End User License Agreement