Читать книгу Start & Run an Art Teaching Business - Tanya Freedman - Страница 8
Setting goals
ОглавлениеIn order to get to the place you strive toward, you have to set realistic and achievable goals and write them down. This makes them real and tangible. Your action list should include only those actions that take you a step closer to your goals. Eliminate everything else. Stay on track and avoid being diverted from your goals, being distracted, or making excuses.
I experienced a great sense of accomplishment when I came across a list of goals I had prepared in my business school years. Despite the fact that some of the goals had seemed unattainable at the time, I was proud to see that I had achieved many of them. I was able to check off the following from my list:
• Found and run a successful art school
• Exhibit and sell my artwork internationally
• Be published in fiction and nonfiction
• Write how-to books
• Promote and teach business techniques
• Mentor others
• Participate in professional speaking forums and seminars
• Run workshops
• Interview people and be interviewed
Even though I had not referred to the long-forgotten list in years, the actual process of writing down the goals had engraved them into my psyche. But like everything in life, my list has evolved and has factored in the reality of juggling family and business life.
Years ago my ideal goals may have seemed unachievable, but within the first year or two of founding Jolly Good Art I was able to achieve many of them. So I know that far-fetched dreams can come true, but my current list of goals does take into account the reality of my life, priorities, and choices.
When you are setting your goals, include enough details to show you a clear way forward, who your market and target audience is, and a reasonable time line.