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CHAPTER 1
INTRODUCTION – THE NEW ‘REAL BUSINESS’
1.2 Big Data and Analytics for All Insurers
ОглавлениеAt face value, Big Data and Analytics are for big insurers who have the economy of scale to supplement data external to their organization with a firm foundation of internal information. Many of the industry proof points, for example fraud analysis and telematics, are firmly aimed at the property and casualty market, and especially at the B2C sector. But insurance is a broad church, and there are many parts of the industry, perhaps all of them, that can benefit from an analytical approach.