Читать книгу The New IQ: Use Your Working Memory to Think Stronger, Smarter, Faster - Tracy Alloway - Страница 27

If your working memory isn’t up to snuff, you could drown in the overwhelming flood of data. Todd learned about the impact of information overload the hard way. As a serial entrepreneur, the thirty-five-year-old father of three was no stranger to the frenetic pace of a Silicon Valley high-tech start-up company. He spent every day sitting in front of four computer screens that beeped and pinged and flashed email alerts, instant messages, websites, and Twitter feeds. His clients constantly called his home office, his kids demanded attention, and he was inseparable from his iPhone as he toggled between his home and office life. For more than a year, Todd had been looking for a buyer for his company. But when a large company based on the East Coast emailed Todd saying that they were interested in acquiring his firm, the email got lost in the chaos of his life and he didn’t discover it in his email inbox for over a week. If he hadn’t finally stumbled across it when scanning back through his correspondence one evening at home, he might have lost what turned into a $2-million-dollar sale.