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1. Big data

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Before delving into the issues that arise from the use of automated decision-making and putting forward proposals regarding the ways in which said problems could be addressed, it is necessary to briefly analyse and explain the current state of technology. One of the key elements that underlie the penetration of automated systems in many areas of society is the elusive concept of “big data”. The rapid technological developments undergone over the past two decades have led to the widespread use of the phrase “big data” in a very short period of time over all kinds of disciplines16 and areas of society.17 However, use of the concept has extended without a consistent and single definition being attributed to this relatively new phenomenon.18

Nonetheless, there are three elements that can be drawn from most comprehensive definitions of big data which help understand not only what big data is but also its origin and the implications it has for society:

- The large volume, velocity and variety of the data (moving forward referred to as ‘the three Vs’);

- The need to process this type of data; and,

- The value of the results big data provides once it has been processed.

Data protection for the prevention of algorithmic discrimination

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