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Online Resources

Head online to access a wealth of online resources that will aid study and support teaching, available at: https://study.sagepub.in/hanlon_DM. Digital Marketing: Strategic Planning & Integration is accompanied by:

For Lecturers

 Editable PowerPoint slides will allow you to easily integrate each chapter into your lessons and provide access to figures from the book

 Discussion questions will help you test students’ knowledge and understanding of the materials

 Instructor manuals for each chapter will provide further support when teaching each chapter and encourage discussion in sessions

 A digital marketing strategy and plan template can be used to help students get their project off the ground

 Downloadable templates can be added to course resources or printed out for use in class

For Students

 Follow the links to SAGE journal articles selected by the authors to help you supplement your reading and deepen your understanding of the key topics outlined in each chapter

 Access links to helpful websites with lots of extra information to reference in your assignments