Читать книгу Tech Trends in Practice - Бернард Марр, Bernard Marr - Страница 33

Despite security threats, the IoT offers incredible opportunities for businesses looking to better understand their customers, streamline operations, create new customer value propositions, and drive revenue – providing you prepare your organization accordingly. Here are a few key steps to help prepare for this trend:

 Consider how the IoT relates to your overarching business strategy. For the IoT to deliver real value, it must be linked to your business goals. What is your business trying to achieve – for example, understanding customers better, reducing operating costs – and how could the IoT propel your business towards those goals?

 If you make products, consider whether you could make those products more intelligent. In this age of smart everything (even toilets!), customers increasingly expect their everyday goods to provide more intelligent solutions.

 Don’t overlook data storage needs. The IoT brings with it enormous amounts of data. Do you have the storage and computing power to store and make sense of all that data?

 Think about how you’ll analyze all that data. There are lots of off-the-peg solutions designed to help you make sense of your IoT-related data.

 Make sure your IoT data is accessible to those who need it. Capturing all this data is great, but it must be useful. That means various people in the company need to be able to access and interpret the data, so that they can make better decisions, streamline operations, and so on.

 Create a clear IoT security strategy that sets out which department is responsible for minimizing the threat of attack through connected devices, who is responsible for auditing and updating machines on the network, and what to do in the event of a breach.