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Social economic changes

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And finally, there are also socio-economic aspects to this change, which contribute to the rapid growth of the network economy: increased prosperity, the large rise in single-parent families and singles and the choices made by young people (millennials) that are increasingly based on wellbeing rather than on prosperity. This individual behaviour is determined by the individual wishes and circumstances. Furthermore, this new generation has grown up in prosperity, with technology and has very good communication skills. The focus on oneself rather than on a group has also contributed to this.

End Of Competition, The: The Impact Of The Network Economy

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