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products that last – 7

contents

Foreword by Tim Cooper ..............................................................5

Preface ..............................................................................9

Products that Last Flow diagram . . .................................................10

1. START ANYWHERE

Long term framing ...................................................................14

Value the opportunity ................................................................18

Loads of reasons ...................................................................26

Mobility Value .......................................................................32

Round and round it goes ............................................................36

Circular energy . ....................................................................44

2. what is the product category life Cycle stage for your product?

Ups and downs ......................................................................50

Data that last ......................................................................54

3. what is your business model archetype?

Circular business . . .................................................................63

- The Classic Long Life Model . . . ....................................................68

- The Hybrid Model . . ................................................................72

- The Gap Exploiter Model . . . ........................................................76

- The Access Model . . . ..............................................................80

- The Performance Model . . . ........................................................84

4. sharing the future

Far beyond deadlines ...............................................................89

Common Vision . . . . . ...............................................................93

5. WhICH Product Design Strategies apply to your product?

Circular design . . ....................................................................97

- Attachment and Trust .............................................................98

- Durability .........................................................................102

- Standardization and Compatibility ................................................106

- Ease of Maintenance and Repair ...................................................110

- Upgradability and Adaptability .....................................................114

- Dis- and Reassembly ..............................................................118

Products that Last Final Checklist ..................................................122

Recommended reading .............................................................126

Colophon ...........................................................................128

Products that Last

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