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A Look at the Author’s Business Activities

Dan Kennedy is a multi-millionaire serial entrepreneur who has started, bought, built, and sold a number of businesses, and developed a large, loyal international following as an author, speaker, consultant, and coach.

His business adventures have included ownership of an advertising agency; interests in a cosmetic company with retail locations and independent distributors; an award and trophy company conducting all its business via mail-order and selling in volume to the U.S. Army, Navy, Air Force, Marines, Boy Scouts of America, and over 200 of the Fortune 500 companies; and a seminar company training over 20,000 dentists and chiropractors. He once bought a publicly held custom manufacturing company “no money down,” took it through a nearly successful turnaround and Chapter 11 Reorganization, and ultimately sold its manufacturing operations to a competitor while retaining its publishing assets for a new business.

His publishing business based around his NO B.S. MARKETING LETTER was sold in 2003, and now operates as Glazer-Kennedy Insider’s Circle LLC, providing information and membership benefits to over 20,000 business owners; online information to over 250,000; publishing his NO B.S. MARKETING LETTER, the most widely subscribed to newsletter about direct marketing, marketing, and entrepreneurial strategies and a portfolio of other newsletters, audio programs, online courses, and other resources; and supporting over 150 local Chapters and Kennedy Study/Mastermind Groups throughout the United States and Canada. Information about this organization can be found via the Free Gift Offer and website on pages 272–273.

As of this writing, Dan is easing his way toward semi-retirement. He has one elite, private business coaching group of his own—with 20 participants each paying a $34,000.00 yearly fee; a reduced schedule of 20 private consulting days a year; and he continues creating marketing campaigns and writing copy for ads, direct-mail campaigns, websites, infomercials, etc. for a stable of clients, many with him for 5 to 20 years, and occasionally accepting a new client. He very selectively accepts equity in startup companies. He rarely accepts speaking engagements anymore except at Glazer-Kennedy Insider’s Circle^™ conferences for its Members.