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Acknowledgments

This book represents our journey to understand how magicians think and to apply this way of thinking to the challenges of business and life. Along this path, we are far from alone. We thank Alan Axelrod for his research and editorial legerdemain, Larry Hass for his inspirational contributions, Jeff McBride, Bob Fitch, Ross Johnson, Johnny Thompson, Tony Clark, and Max Maven for their unparalleled magical contributions, and Scott Miller for his one-of-a-kind strategic conjuring. We thank Jerry Wind, Kabir Khan, Bryce Kuhlman, Joe Michenfelder, Constance Warner, Ira Callier, Edgar House, Craig Helsing, Robert Charles, Michael Burke, Simone Marron, Stan Sieler, Jim Levine, and our marvelous Mango editor, Gary M. Krebs of GMK Writing and Editing, Inc., for their ongoing magical inputs.

Finally, John McLaughlin thanks his wife, Charlee, a woman of extraordinary patience and fortitude, and David Morey, too, thanks Xie Zheng for her own very special magic.