Читать книгу Driving Eureka! - Doug Hall - Страница 38

When the pace of change was slower, it was possible to treat strategy, innovation, and the way we work together as independent functions, just as Henry Ford segmented work on the production line. However, as the world moves faster, we don’t have the time for the inevitable meetings, communications, miscommunications, and rework that are created by the classic command-and-control management system.

The challenge today’s leaders face is that, as the life cycle has accelerated, their method of management has not adapted to the new pace of change. The classic method of managing innovation as a department, or as something led by specialists, is just not fast enough anymore.

What’s needed is a culture in which innovation is the mission of everyone, everywhere, every day—a culture in which innovation is enabled through scalable education systems and tools. The result is an amplification of the effectiveness of employees just as a tractor amplifies the amount of land a farmer can work versus with a horse and plow.

To restart success for organizations that are the victims of change: Cost cutting won’t solve the problem. Working harder won’t solve the problem. Beating the workers won’t solve the problem.

The ONLY sustainable solution to the accelerated pace of change is to create a culture of innovation.