Читать книгу Start & Run an Internet Research Business - Gerhard W. Kautz - Страница 13

It is assumed that most people reading this book have had work experience, and some people may be close to retirement with considerable work experience. That experience may have been limited to a few particular areas or it could involve a variety of previous jobs.

Either way, you will have gained experience that may be of value in an Internet research business.

To begin, create a list of your work experiences and as you think of more experiences add them to your list. You will be surprised at the variety of work experience you have had over the years. For example, your list may include:

• House construction

• Buying manufacturing components for a company

• Installing equipment for customers

• Sales in different areas

Make sure you list each sales experience separately by the products you sold, because the sales area may be significant in your assessment.

Next you want to rank these experiences in three categories —

• depth of experience you obtained,

• how good you were at doing the job, and

• how much you enjoyed doing the work.

Your objective is to have three lists of the same experiences, but in different relative order, numbered with the highest experience being number one, and all others following in the order you determine. The ranking does not have to be precise, only a comparison of each item against the others. You will use these rankings to do an overall assessment of where you should specialize in your Internet research business.

For the depth of experience section, rank each item on your list by how much useful experience you obtained. If you gained a tremendous amount of practical experience in one area, this will probably be your number one ranking. Some experiences may have been only fleeting, and they of course will get a very low ranking. Using the example list of experiences above, you may have spent most of your time installing equipment for customers, so this will be your number one under depth of experience. The house construction may have just been a brief summer job years ago, so this will be at or near the bottom of your list. Similarly, your sales experience may have been parttime years ago, such as when you worked as a grocery checkout clerk. The other items will fall in between according to how you assess them relatively.

Next consider how good you were at each experience on your list. This is, of course, your opinion on how good you were, so make sure you do an honest assessment. Using the examples again, you may not have done well at installing equipment, even though you did it for quite a while, so this experience would be way down on your list. You may have done quite well at dealing with customers in your sales positions, so this would be higher on the list. You may also feel that you did a good job when dealing with suppliers when you were a buyer for a manufacturing company, so this goes high on the list.

Finally, assess each experience you had according to how much you enjoyed the work. You may not really have liked the face-to-face encounters with customers, but you did like talking to suppliers on the telephone. By far your happiest experience may have been during the construction job, when you dealt with tools and techniques that were all new to you. Arrange your list accordingly.