Читать книгу One Thousand Ways to Make a Living; or, An Encyclopædia of Plans to Make Money - Harold Morse Dunphy - Страница 60
PLAN No. 51. OPENING A GIFT SHOP
ОглавлениеA widow, who was left with some very good furnishings and about $200 in cash, resolved to make an opportunity of her own and improved it to such excellent advantage that she made a satisfactory living by following a definite plan and the exercise of an unusual amount of good taste.
Renting a small but attractive down-town store room, she fitted it up with the furnishings of her home, imparting to the place a decidedly cozy effect, and she printed some 500 cards, which she sent out by mail, paying regular letter postage on each. These contained an invitation to visit her “Many Happy Returns Shop,” where rare gifts, suitable for all occasions, could be purchased at prices ranging from 10 cents to $10 each. She further intimated that an inspection of her wares would prove extremely interesting even to those who did not come in to buy.
Living only a short distance from New York, she went to the city and, visiting the Italian and Syrian districts, she purchased many pieces of old brass, trays, pots, lanterns, etc., while in the Japanese quarters she bought odd bits of china and lacquer, in all fifty articles, costing her $30.
She also asked her friends to bring in odd or rare articles for her to sell on commission, and arranged everything very tastefully for her opening day, when large numbers of people visited her store and many of the novelties were sold at good prices. Her first day’s sales netted her $7.66, and by constantly adding to her stock of rarities and other attractions, she enjoyed a steady and substantial income.