Читать книгу Starting a Business QuickStart Guide - Ken Colwell PhD MBA - Страница 41

It takes a lot of hard work to start a business successfully. Then again, it takes a lot of hard work to do almost anything worthwhile in life. This is what makes a mindful approach to entrepreneurship so essential—the key is to know what you’re doing and why you’re doing it. This is what mindful people do.

The notion of hard work really has to do with work-life balance, and there is no right or wrong answer to the topic. Some people feel the need to “#hustle” 24/7 in order to be successful. This obviously depends on a multitude of factors such as the type of business you are starting or your personal skills (to name a few) but there is no way around it—you are undoubtedly going to have to sacrifice much of your leisure time. Not to mention potentially much of your disposable income and/or savings.

Mindful people adopt the mentality of sacrificing in the short term for the long-term gains. If everything you do is in furtherance of where you want to be, and you’re working in an area that you’re passionate about, you won’t perceive your activities as “work.” Rather, they’re simply what you do. This quote, while perhaps cliché, sums up the mindful entrepreneur’s approach to hard work:

“Find a job you enjoy doing, and you will never have to work a day in your life.”

– MARK TWAIN