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Ken Colwell PhD MBA
Starting a Business QuickStart Guide
Читать книгу Starting a Business QuickStart Guide - Ken Colwell PhD MBA - Страница 1
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| 1 |
Your Big Idea
Chapter Overview
How Are Opportunities Cultivated?
Opportunities Come from Active Search
Opportunities Come from Information
Opportunities Come from Change
Opportunities Come from the Process of Effectuation
What’s in a Thumbprint?
What Makes a Great Opportunity?
It Solves Problems for Customers
It Exists in a Strategic Space That Isn’t Too Crowded
It Maintains a Competitive Advantage
It Has a Reasonable Potential to Help You Achieve Your Goals
It Is Not Obvious to Others
It Doesn’t Exist Independently of the Entrepreneur
Some Considerations About Opportunities
The Nature of Competitive Advantage
Chapter Recap
| 2 |
What Are You Afraid Of?
Chapter Overview
Self-Limiting Beliefs
Entrepreneurs Are Born, Not Made
I Don’t Have Any Business Skills
I Don’t Have Enough Money to Start a Business.
Now Is Not the Right Time
What If I Fail?
Risk and the Entrepreneurial Mindset
The Role of Luck
Do I Need a Business Plan?
Chapter Recap
| 3 |
Reaching Success
What You Really Need to Succeed as an Entrepreneur
Chapter Overview
Mindfulness
Passion
Resiliency
Vision
Calculated Risk-Taking
Hard Work
Flow
Work-Life Balance and Working for Yourself
Living a Self-Actualized Life
Creativity
Authenticity
Continuous Improvement
Chapter Recap
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