Читать книгу Buy Now - Lloyd Edge - Страница 12

Everyone needs a roof over their head, but that's not the only reason to focus on property. Today we can see just how important it is to be able to control our own income. Even in times of crisis, when job security goes out the window, property will continue to generate a passive income, which is why it remains the safest and most effective way to shore up your income and lifestyle goals.

But to really make it work for you, you first need to understand why you're investing. Everyone gets into property for a different reason. For many, particularly investors, it's to try to build wealth and set themselves up financially.

Many of my clients start out without a strategy. They don't know where or what to buy, and they underestimate how much a property will actually cost. So for every client who walks through my door, the process starts with goal-setting (more on this in chapter 1). This is a vital first step because, before you create your property investment strategy, you need a reason to begin investing, and you need an objective that motivates you to stick to it.

Think about where you would like to be in 10, 15 or 20 years' time. Once you have your end goal in mind, you can begin working on strategy and finance, and taking the steps needed to build up a property portfolio and achieve that ultimate long-term goal — financial freedom. We'll get into all of that in this book.