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Life

You will learn how to live your best life and how this life can give you great business ideas!

Inventiveness and creativity in business are the products of a life that challenges you, that is fun and full of surprises, and that helps develop and fulfill you. The methods in this book serve to generate great entrepreneurial ideas, and they will, above all, help you establish a life bursting with adventure and inner fulfillment. Your next big idea starts with the next phase in your personal life, one full of new insights and perspectives. You will no longer identify with your “old life,” and this totally new journey will make you truly happy.

Love

You will understand how a single idea can lead you to very special people, and how it can move your life forward!

Ideas are means of transportation. One single idea, one single new insight, can lead you to unexpected places, make your passion and zeal visible to others, and facilitate situations that you would otherwise never experience. In this newly found world, completely new acquaintances are waiting. Living your dreams is attractive; it balances you and helps you understand what you really need in life. It’s a special blessing if you find a “significant other” while doing something you love; it guarantees an intersection of interests and values right from the start of the acquaintance.

Business

Your ideas will shape your business!

Creative ways of thinking are the neural highways and the traffic hubs for your success in business. You arrive at the business of your life via both right and wrong ideas. Regardless, life is an unforgettable journey. But a single idea completely changed my life as a man and a businessman.

Friendship

You will become a friend to many!

Your business idea can connect people, both on your own team and within a target group. A single idea may explode into innumerable new social contacts. Your idea will become the motor of your social environment. As this environment of friendships and contacts evolves, so will you. Using the example of my story, and the underlying friendship between my three co-founders and me, we’ll talk about the importance of those people that you truly let into your life.

Fitness

You’re going to get really strong!

Fitness means leading a life in which you maximize your physical and mental potential. Your business idea will only become as good as your physical assets can propel it. We’ll look at the basic elements of really good, healthy fitness training, and we’ll draw the unmistakable parallels between sports, creativity, and business. I’ve written this book since I not only want you to get in shape at your desk but also in the rest of your life!

Health

Health is freedom! If you want more from life, you have to look after yourself more. Your health is the basis for every step, and enables the mental and temporal freedom you need to develop ingenious ideas.

Finances

Money becomes a tool that you’ll truly master! Without money, the best idea is no good, so we will take a close look at what happens to the money that flows into and out of your ideas. We’ll set clear parameters and develop rules for healthy monetary growth.

Time

Your days become unique. Once you understand how to truly live, time becomes your most valuable resource. Sure, you can earn back lost money, correct mistakes, and apologize to people. But you’ll never get your time back. Wasted time shows the greatest disrespect to your own potential. To ensure that you get the maximum value per invested unit of time, I will summarize some effective productivity systems. But remember, sometimes the most productive thing to do is to pause (see Health).