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Mimi Shotland Fix
Start & Run a Home-Based Food Business
Читать книгу Start & Run a Home-Based Food Business - Mimi Shotland Fix - Страница 1
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Страница 1
START & RUN A HOME-BASED FOOD BUSINESS
Introduction
1 Location and Space
1. Start Your Business in Your Kitchen
1.1 Storage and work space in your home
2. Finding a Kitchen Outside Your Home
2.1 Kitchen incubators and shared kitchens
2.2 Places that accommodate large gatherings
2.3 Renting a commercial space
3. Get the Rental Agreement in Writing
2 Finding Your Product Niche
1. Foods Made without Heat
2. Stovetop, Hot Plate, and Microwave Foods
3. Baked Foods
4. Specialized Niches
4.1 Convenience foods and meal parts
4.2 Ethnic foods
4.3 Health-oriented, allergy specific,and other special diets
4.4 The seasons
4.4a Winter
4.4b Spring
4.4c Summer
4.4d Fall
4.5 Fashionable foods
4.6 Gift packages
5. The “New” Catering
6. Things to Consider before You Decide on a Product Niche
6.1 Foods that are labor intensive
6.2 Consider the shelf life
6.3 Copyright issues on character cake pans
6.4 Limit your products in the beginning
7. Create a Signature Product
7.1 Develop a few specialties
8. Researching the Market
3 Preparing a Business Plan
1. Executive Summary
2. Statement of Purpose
3. History and Background
4. Description of the Business and Products
5. Company Values
6. Operations and Employees
7. Market Research
8. Promotional Strategies
9. Financing and Start-up Expenses
10. Projections and Forecasts
11. Personal Business Plan
12. Business Planning Help
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