Читать книгу Start & Run a Home-Based Food Business - Mimi Shotland Fix - Страница 20

Take advantage of the different seasons when people like to celebrate special occasions and holidays. Keep in mind that most food products can be changed to fit different holidays. Sugar cookies can be baked using different cutters; basic cakes can have holiday-related toppers; candies can be molded into various designs. Sometimes simply using color is enough to market your regular products as holiday specialties, such as tinting your cakes and cookies green for St. Patrick’s Day or tying a red ribbon around your sweet breads for Valentine’s Day.