Читать книгу Disaster Education, Communication and Engagement - Neil Dufty - Страница 16

Crisis communication relates to communication as an emergency or disaster event unfolds, and as part of recovery from that event. However, Steelman and McCaffrey (2013) contend that crisis communication and risk communication should be merged in a more holistic, event-based approach. Their rationale ‘is that large-scale shifts in management response likely need to be communicated before as well as during an event, as effective outcomes may be dependent on how the communication in one period influences another’.

Crisis communication has its roots in crisis management and public relations (Williams and Olaniran 1998) and traditionally focused on the message and how it is delivered during and after the event.