Читать книгу Open Innovation - Pascal Latouche - Страница 29

I can also tell you about the way he conducts his business. In business, three basic beliefs carry G2J. The first is to always respect his signature whatever the price: “I was not raised with the soul of a victim, but that of a fighter”. The second is to be an entrepreneur who builds and never a predator who destroys: “You have to be willing to seize opportunities but never by ruining others”. The third: to put oneself at the mercy of the project to be carried out: “Yes, I am afraid sometimes, but I know how to control this fear to make it a strength. The joy of building is stronger”.

He wonders about the resources at his disposal, but nothing more. He mainly looks at the business, thinks big and then optimizes. As an example, G2J shared with me the fact that one day he bought a server capable of holding a load much greater than its immediate needs. He just paid for the best and then gradually optimized his purchase. Of course, it’s reassuring enough for a client to realize that his supplier (G2J) had the capacity to do so in the short, medium and long terms.

G2J’s had some setbacks. At one time, he had no penny to his name. I was surprised to learn that, despite his more than questionable finances, he was once able to afford the “luxury” of an office a few steps from Place Vendôme. How? G2J explained his project to the owner without hiding the difficulties. Well, the landlord, a chartered accountant, thought that G2J’s business would be very profitable and would allow him to honor the rents. G2J himself had doubts. I think the transparency and sincerity of his remarks did the job. When you are in front of someone who is honest and you are honest yourself, in general, the interaction is likely to generate value for each stakeholder.