Читать книгу Applied Mergers and Acquisitions - Robert F. Bruner - Страница 39

Some of the most interesting reflections on ethics in business emerge in dilemmas between two “bads” (i.e., asking which is less bad) or two “goods” (i.e., asking which is better). Choosing one ultimately impinges on another good, or perhaps commits a bad in the process. Consider the case of the attempted takeover of Walt Disney Productions by the corporate raider Saul Steinberg in June 1984. Disney’s CEO, Ronald Miller, faced the dilemma of whether to fight the takeover or pay “greenmail” to make Steinberg go away. The case discussion here highlights the kind of ethical considerations that Laura Nash’s framework can address.