Читать книгу Start & Run a Coffee Bar - Tom Matzen - Страница 12

Starting a business from scratch has its advantages and disadvantages. One advantage is that you have more flexibility than you would if you bought a franchise or bought an existing business. You won’t be locked into the location, lease, and contracts that are already in place. It will also be easier for you to incorporate your own coffee bar design, and introduce your own menu.

On the other hand, starting from scratch means you don’t get the benefits or support a franchise can offer, or those that come with a successful, established business.

One of the most important factors in any business is a marketable location. If the location of an existing business isn’t suitable, or the franchisor is not able to find you a good site, you’ll end up paying the price for a poor location. Finding a good location and beginning from scratch can sometimes be the best option.

Do as much research as you can to explore these three alternatives. A good business consultant will also be able to help you determine the best option for your situation.