Читать книгу Start & Run a Coffee Bar - Tom Matzen - Страница 14

Keeping in mind your knowledge of the typical coffee drinker, you now need to determine which coffee bar concept will best meet your target market’s needs. Listed below is a brief description of the main types of coffee bars and the strengths and weaknesses of each. While a focus will be one of the keys to your success, it is possible to successfully combine two or three concepts, if they are done properly and if your marketing strategies take each into account.