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In sum, the Microsoft story helps us understand the “why,” the “how,” and the “where” of corporate-startup partnering.

This gives the structure for this book.

This book is about one way in which large corporations can be entrepreneurial: by partnering with external startups. Specifically, it is about key principles and practices that have been distilled from the entrepreneurial actions of managers who helped their corporations engage with startups. To be clear, opening an innovation lab here and organizing a hackathon there won't make a difference. This is about substantive programmatic interventions that could ultimately underpin a more fundamental change of the organization as a whole becoming more entrepreneurial.

This book tackles corporate-startup partnering in three parts (see Figure P.2), with two chapters each.