Читать книгу An Introduction to Intercultural Communication - Fred E. Jandt - Страница 48

One component of the communication process is the channel, or medium, by which the encoded message is transmitted. In past centuries, written letters carried by human couriers were the dominant media. In the Roman Empire of the 1st century BCE, letters and books were copied and distributed among friends that could reach Britain in 5 weeks and Syria in 7 weeks (Standage, 2013). In the 20th century, electronic mass media became dominant. Through today’s social media, communicators create online communities to instantly share messages and images. The focus in this text is not on the form of media use but rather on how culture is reflected in media use.