Читать книгу Start & Run a Computer Repair Service - Lynn Spry - Страница 5

Of course, if the economy is doing well, people have money to spend and a computer business can make high profits. People buy new, high-end gaming machines, companies want expensive high-capacity servers, and businesspeople start shopping for the best laptops available. If you are in business during this economy, you can find that custom computers can routinely make margins as high as 30 to 40 percent. This means that on a $2,000 gaming system, retailers can make as much as $800 on one sale! During a booming economy, the computer business will realize the following:

• Customers choose to replace instead of repair broken computers. Customers often don’t feel like investing $150 into an old computer when a new computer is only $400. Plus, they’ll often give you the old one if you transfer their information to the new computer.

• Customers may bring in older, working machines and request a full rebuild of the computer (replacing all the interior parts to upgrade the machine).

• Customers consider fast computers a “need” instead of a “want.” Businesses want bigger, better computers and servers to make their employees “faster.” Individuals want better machines to allow them to play games, edit videos, and, in general, have a faster, better experience.