Читать книгу Start & Run a Computer Repair Service - Lynn Spry - Страница 6

When the economy is doing poorly, people cut back. They start looking at ways to save money and repairing computers is often far less expensive than buying new machines. This means that while other businesses are watching their customers dwindle, sales plummet, and foot traffic reduce, a computer repair business actually starts to grow! This is what the business looks like during an economic recession:

• Customers choose repairs before replacement computers. If the customers feel they can spend $150 and get their computer running “like new,” that is worthwhile compared to spending $400 or more to buy a new computer.

• Customers choose to upgrade one or two parts on an old machine. Sometimes these modifications (e.g., additional RAM, bigger hard drive) are less than $100 and will make the old computer as good as new for the customer.

• Customers buy lower-end refurbished systems. When people are looking to save money, refurbished computers fly off the shelves while the new ones gather dust.