Читать книгу Start & Run an Event-Planning Business - Mardi Foster-Walker - Страница 52

Describe your special events business and service clearly and concisely. Explain why there is a need for your service and why it will do well in your chosen market. Emphasize the strengths your service has over your competition. Make sure you highlight your service’s uniqueness. Emphasize that your business will be home-based or in low-cost office space with low overhead, which will allow you to sell your service at a reasonable price.