Читать книгу Military Recruiting - Markus Müller - Страница 3

Key Words

Arbeitgeber Bundeswehr, Employers state, employers, employer-employee interaction, attractiveness as an employer, Employer image, employer self-image, employer perception, employees, employee self-image, job selection, attractiveness of the Bundeswehr as an employer, attractiveness perception of employers, popularity and attractiveness of an employer, professional army, occupation phases, Lifer (BS), applicants, assessment and orientation patterns of individuals over the Bundeswehr as an employer, Branding , Bundeswehr (BW), Bundeswehr and the public good "security", Bundeswehrverband (German Reservist Association, Corporate Attractiveness, DBwV, demographics, demographic change, demographics, demographic change, demographic strength, German Armed Forces German Armed Forces Association, Germany, own study, the onset of change in the labor market, Employee, Employer Attractiveness, Employer Branding, Employer, employment history, acquiring powers, acquiring human resources, labor force, shortage of skilled labor, volunteer army, salary, salary structure, Generation X, Generation Y, Generation Peak Point, global public good (GPG), global (public) goods , a global public good, global security, Green Paper, military service, recommendations Bundeswehr, Hessentagsarena study, Human Resource (HR) Human Resource Management (HRM), human resource, Image, Know Your Customer Principle (KYC) Know Your Employee principle (KYE) national defense, life cycle model, life cycle, market failures, military, employees, employee recruitment, template, sustainability, post-military era, NATO, public good issue, public goods and resources, public institutions, public good, personnel requirements, personnel requirements coverage, recruitment, recruiting, HR marketing, personnel marketing measures, staff recruitment, practical implications Bundeswehr, Public Service Motivation (PSM), recruiting, recruiting Relevance, reservists association, resources, self-image, security, soldier, government, armed forces, stress factors, study, talent management, total model of employer-employee interaction, Total Model, transformation, corporate attractiveness, imperfect markets, Association of reservists of the German Bundeswehr (VdRBw), comparative study, military service, military service, military service suspension, White Paper, Work-Life Balance (WLB), regular soldier, 2013, 2014, 2015, 2016