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The Tuttle Story: “Books to Span the East and West”

Many people are surprised to learn that the world’s leading publisher of books on Asia had humble beginnings in the tiny American state of Vermont. The company’s founder, Charles E. Tuttle, belonged to a New England family steeped in publishing.

Tuttle’s father was a noted antiquarian book dealer in Rutland, Vermont. Young Charles honed his knowledge of the trade working in the family bookstore, and later in the rare books section of Columbia University Library. His passion for beautiful books—old and new—never wavered throughout his long career as a bookseller and publisher.

After graduating from Harvard, Tuttle enlisted in the military and in 1945 was sent to Tokyo to work on General Douglas MacArthur’s staff. He was tasked with helping to revive the Japanese publishing industry, which had been utterly devastated by the war. After his tour of duty was completed, he left the military, married a talented and beautiful singer, Reiko Chiba, and in 1948 began several successful business ventures.

To his astonishment, Tuttle discovered that postwar Tokyo was actually a book-lover’s paradise. He befriended dealers in the Kanda district and began supplying rare Japanese editions to American libraries. He also imported American books to sell to the thousands of GIs stationed in Japan. By 1949, Tuttle’s business was thriving, and he opened Tokyo’s very first English-language bookstore in the Takashimaya Department Store in Nihonbashi, to great success. Two years later, he began publishing books to fulfill the growing interest of foreigners in all things Asian.

Though a westerner, Tuttle was hugely instrumental in bringing a knowledge of Japan and Asia to a world hungry for information about the East. By the time of his death in 1993, he had published over 6,000 books on Asian culture, history and art—a legacy honored by Emperor Hirohito in 1983 with the “Order of the Sacred Treasure,” the highest honor Japan can bestow upon a non-Japanese.

The Tuttle company today maintains an active backlist of some 1,500 titles, many of which have been continuously in print since the 1950s and 1960s—a great testament to Charles Tuttle’s skill as a publisher. More than 60 years after its founding, Tuttle Publishing is more active today than at any time in its history, still inspired by Charles Tuttle’s core mission—to publish fine books to span the East and West and provide a greater understanding of each.

Published by Tuttle Publishing, an imprint of Periplus Editions (HK) Ltd.

www.tuttlepublishing.com

Copyright © 2015 by Ross King and Jaehoon Yeon

All rights reserved. No part of this book may be reproduced or utilized in any form or by any means, electronic or mechanical, including photocopying, recording, or by any information storage or retrieval system, without permission in writing from the publisher.

LCC Card No. 2002101485

ISBN 978-0-8048-4515-1

ISBN 978-1-4629-1492-0 (ebook)

Distributed by

North America, Latin America & Europe

Tuttle Publishing

364 Innovation Drive

North Clarendon, VT 05759-9436 U.S.A.

Tel: 1 (802) 773-8930

Fax: 1 (802) 773-6993

info@tuttlepublishing.com www.tuttlepublishing.com

Asia Pacific

Berkeley Books Pte. Ltd.

61 Tai Seng Avenue #02-12

Singapore 534167

Tel: (65) 6280-1330

Fax: (65) 6280-6290

info@tuttlepublishing.com www.periplus.com

Second edition

18 17 16 15 10 9 8 7 6 5 3 2 1 1503MP

Printed in Singapore

TUTTLE PUBLISHING® is a registered trademark of Tuttle Publishing, a division of Periplus Editions (HK) Ltd.

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