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1.4. Technical and human issues from ideation to design

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The innovation process not only is based on methods but also relies on tools that can vary according to the type of project, its progress or the habits of the company.

Technology is the natural partner of the designer, especially when it comes to representing previously identified concepts. Indeed, most of the time, the digital representation tools are not mobilized during the ideation. The generation of ideas is classically carried out in textual form on Post-it notes or a paperboard, in the form of sketches, or by creating physical models with materials that are malleable or can be assembled such as modeling clay, cardboard or Lego (Dorta 2004). Computer-based 3D tools are usually reserved for later stages. In the design process, they are actually used to represent ideas that have already been selected and developed.

Immersive Technologies to Accelerate Innovation

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