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Higher values: quality and service

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ur modern culture is at last no longer based on the idea of exploitation, but on the idea of quality and service: the entrepreneurs of today think about the question of what people lack and which service they can establish to fill their needs day in and day out. Instead of telling others what we want, we learn to create greater values for others.

A better quality of life raises the value of our lives. We lead a healthier, more conscious and more dignified life than our forefathers. Once you have established your values, you will know what service or product to offer. It is what people and the human race in general have been waiting for.

To arrive at this point you have to face up to a couple of hard questions: what people will say about you after your death and how you deal with your real and not your constructed reality.

We strive after perfection in this new, positive environment. We expect perfect service everywhere, or we go somewhere else. We look for quality and are prepared to pay a higher price for it. Humanity in the sense of putting yourself in the place of others sets a new standard of excellence.

Only the best service counts. In Japan for example the level of service is considerably higher than in the “service desert Germany”. Japanese or Americans feel among us as we do in Bulgaria. The service ideas are lying in the street. There is a lot to do. Pick them up.

A person who lives according to his highest values knows no fear. Of course you will experience moments of fear, but you can look them in the eye. You aren’t standing in front of a gaping hole.

Values are the wires along which you can pass over the conflicts, dangers and obstacles in life with the sureness of a sleepwalker. It is said that when we are at the threshold of death an inner film of our lives passes before us. You can be the director. It doesn’t even have to be death. Fear of losing your livelihood is enough. Short term hardships like cash flow problems are sufficient. They are resolved by interim solutions and don’t challenge you to reflect on which point in your life you have arrived at.

Necessity creates discovery. Our mother at the beginning of the chapter is at the end: at the same moment she is standing at the beginning. The moment she began to tell a story, she discovered the greatest talent that life has given her. She has continued the story up to this very day and she has become one of the richest women in the world. She is Joanne K. Rowling. Apparently she still likes to write in cafes.

Sources:

Marriott, J.W. Jr. & Brown, Kathi Ann. The Spirit to Serve: Marriott’s Way.

Smith, Adam. The Wealth of Nations.

Smith, Adam. The Theory of Moral Sentiments. Mandeville, Bernard de. The Parable of the Bees.

The Female Leader

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