Читать книгу The Communication Playbook - Teri Kwal Gamble - Страница 78

The Baby Boom.

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Boomers, born between 1946 and 1964, came of age during the space race, the civil rights movement, the Vietnam War, and Watergate. They are famous for questioning authority, displaying a “can do” attitude, and focusing on how to get their way. The first TV generation, boomers actually had to get off the couch to change channels.

The Communication Playbook

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