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Going rogue

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This is when you try to add more elements after the final functional spec has been agreed upon. You see something new and creative and you just have to incorporate it into the development. Most of the time, this only delays your final product and inevitably creates a muddled and confused gaming experience.

Stick to your functional spec and create a “wish list” when you come across a new idea. The wish list will come in handy for the next phase or launch.

Gamification Marketing For Dummies

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