Читать книгу Single. Women. Entrepreneurs. Second Edition - Erin Albert - Страница 48

It actually came out of a conversation I had with my business coach. We were talking about how entrepreneurs know everything about their business, but if something happened to them, they’d no longer have a business, because the business could not function without them. Therefore, the business really wasn’t a business; it was a hobby. It’s all in their head and not documented anywhere. If you are in a hobby—if you build model trains or arrange flowers, for example, you never really document how you do it—you just do it. In business, however, if you truly want a sustainable, practical business moving forward, you must document what you’re doing in order to go forward. Otherwise, it is still only a hobby. When I say this, the light bulb goes off in many entrepreneurs’ heads. If you ask small business owners, 99% of them have nothing documented. Shockingly, 95% of them don’t have business plans either. That just frightens me. I don’t know how someone can start a business without a plan.