Читать книгу Twitch for Musicians Second Edition - Karen Allen - Страница 5

There are a lot of other platforms that also do livestreaming, like Mixer and Caffeine, and there are social media platforms that have a livestream feature, like Facebook, YouTube, and Instagram.

We are only talking about Twitch, even though its creators are almost all gamers playing games. Here’s why.

 Twitch has the best monetization features.

 Twitch has a huge user base from which to find new fans – specifically, 15 million unique daily visitors.

 It’s not all teenagers, so a variety of artists can find an audience. Most users are male between 18 and 34. The average age is 21. Anecdotally, there are a lot of women performing in and watching music streams.

 It’s not all electronic music you’d associate with games. Most artists on Twitch are singer/songwriters playing guitar or piano.

 Music is one of the most popular non-gaming categories, but it’s not oversaturated yet. With some commitment, you can get noticed even if you are unknown.

 The community of musicians on Twitch is very supportive.

 Artists are building real fanbases and making real money on Twitch. For some it’s a side hustle, others have quit their day jobs entirely.