Читать книгу Non-Obvious 2018 Edition - Рохит Бхаргава - Страница 22

Sharing a trend without specific examples is like declaring yourself a musician by simply buying a guitar. Unfortunately, many trend predictions similarly coast on the power of a single story or example. Exceptional examples and stories are powerful parts of illustrating why a trend matters. They are necessary elements of proving a trend. Only finding one example and declaring something a trend without more evidence is usually a sign that a so-called trend is based on little more than guesswork.