Читать книгу Media Selling - Warner Charles Dudley - Страница 148

Sound individual objectives must be:

1 Measurable

2 Attainable

3 Demanding

4 Consistent with company goals

5 Under the control of the individual

6 Deadlined

Here is a mnemonic for setting objectives – MADCUD. I will provide you with more details about using and prioritizing the MADCUD objectives on a daily and weekly basis in Chapter 25: Time Management. But for now, here are the elements’ definitions: