Читать книгу Decisively Digital - Alexander Loth - Страница 18

Enabling impacts requires continually developing a wide range of digital capabilities. Let's stick with the previously mentioned examples and take a look at which digital capabilities would be required to pursue them.

Attracting New Employees

 Unified communications: Using chat and video call beside traditional channels, such as email and phone

 Collaboration tools: Working together on notes, documents, spreadsheets, and so on

 Remote work: Working from everywhere with secure access to all company resources

Knowledge Generation and Exchange

 Self-service business intelligence: Asking your own questions without tying up your traditional business intelligence (BI) team

 Visual analytics: Seeing and understanding patterns with interactive visual interfaces⁵

 Data literacy: Communicating insights for a human-information discourse

Understanding Customer Behavior

 Stream processing: Streaming customer feedback and needs in real time

 Governed data discovery/mining: Acquiring new or enriching existing data sources that the organization can rely on

 Social media ingestion: Improving customer retention by leveraging social media data

Improving Products and Customer Service

 Machine learning: Providing the ability to automatically learn and improve from experience without being explicitly programmed

 Chat bots and recommender systems: Providing information to users according to their preferences via a chat interface

 Human-in-the-loop: Leveraging the power of human intelligence to improve machine learning–based models

Reducing Time to Market

 Low-code/no-code: Allowing citizen developers to drag and drop application components, connect them, and create platform-agnostic apps

 Application design (UI/UX): Creating products that provide a meaningful user interface (UI) and a relevant user experience (UX)

 Cybersecurity: Protecting computer systems from the damage or theft of data, as well as from service disruption

Reducing Total Cost of Ownership (TCO)

 Serverless architecture: Eliminating the need for server software and hardware management

 Data center transformation: Migrating the on-premise IT infrastructure to a cloud hyper-scale environment

 DevOps: Shortening the development life cycle and providing continuous feature delivery