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Learn how to use NLP in business

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Neuro Linguistic Programming (NLP) is a method used in business to improve performance. It contains techniques that help to change your patterns of thoughts, emotions and behaviour in positive ways. You can use these techniques for yourself, or as a manager with your team.

I first learnt these techniques 15 years ago while I was working in international sales. Immediately I realized how dramatically my performance would improve by applying them in my business work and other parts of my life. I trained first as a practitioner and then as a teacher of NLP. I have since coached and trained hundreds of business people in NLP methods and ways of thinking.

NLP began life in the 1970s as the result of studies at the University of California. Richard Bandler and John Grinder came up with a model of human excellence based on their research into language and behaviour, and the link between mind and body.

NLP has become a powerful tool for improving performance. Some of the benefits I have observed in myself and others are better communication and team skills, overcoming blocks to performance, improved sales, management and leadership skills, greater self-confidence, improved presentation and influencing skills, and the ability to generate clearer goals and achieve them.

This book consists of 50 secrets about NLP, divided into seven chapters.

• Take responsibility. The basic thinking in NLP that allows you to focus on the results you want to get in business.

• Focus on your outcome. How to set a clear desired outcome in order to improve short- and long-term performance.

• Be an excellent communicator. Tools that help you to have better relationships with your colleagues and clients.

• Be a great motivator. Understand how to motivate yourself and others, and achieve more.

• Boost your performance. Overcome barriers and blocks to performance, and increase your personal power in business.

• Make a powerful impression. Increase the impact you make in meetings and at presentations.

• Sell to anyone. How to sell yourself, your products and your ideas successfully inside and outside your organization.

If you follow these 50 secrets, you will have learnt the ways of thinking that allow business leaders to become star business performers. Look forward to boosting your business performance every day and avoid the pitfalls that can hold you back from success.

You can change your results just by changing the way you think.

NLP

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