Читать книгу How to Win Client Business When You Don't Know Where to Start - Tom McMakin, Doug Fletcher - Страница 19

Professional ecosystems flourish when the ties between its members are deepened by trust‐based relationships. This is the second phase of ecosystem building. Once established, relationships are strengthened by a commitment to helping one another succeed. Successful rainmakers value the people in their professional network, and dedicate time to helping these individuals succeed.

Real relationships are the key to winning client business, not a large advertising budget or digital marketing savvy. Helping others is at the heart of all human relationships, personal and professional. Real relationships are built upon respect and trust. Real relationships are built over time by being honest, helpful, and caring. We'll learn from the relationship habits of the most successful rainmakers so that we can apply them to our valued partners in our professional ecosystem.