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Doug Hall
Driving Eureka!
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TABLE OF CONTENTS
Introduction
Innovation Engineering
Innovation Engineering Case Study
Pedigree
The Importance of Engaging Everyone in Innovation
How Innovation Engineering Engages Everyone
Quick Backstory on System Thinking
The Factory Represents Just 3% of the Opportunity
What Held Back the Application of System Thinking to Innovation?
The Mission of the Innovation Engineering Movement
Why Call It Innovation Engineering?
An Academic/Industrial Partnership
Systems That ENABLE instead of Control
Common Cause Error = Systemic errors of the system
Why Should You Care?
Whatever Happened to Pride of Work?
Never-Ending Innovation on Innovation
The Organization of this Book
How Could They Know?
What Did You Learn?
You Have Two Choices to Make
1 PROBLEM:
Innovation Is No Longer Optional
It’s a Dickens of a Time
It’s Not a Theory—The Pace of Business Has Really Changed
Timed Out
Today Is a Repeat of History
TODAY’S Growth in Our Ability to Exchange Information Is Exponential
HINT: If Your Goal Is to Make Money, Innovation Is the Only Choice
It’s the Best Time to Be in Business!
The Classic Management System Can’t Keep Up with the New Rate of Change
The Five False Innovation Cures
Innovation Requires a Flip of Mindset
What Did You Learn?
2 SOLUTION:
Innovation Engineering Pedigree
Definition of a System
Full Stop
Predicting the Future is Really HARD
The Idea for Innovation Engineering Was First Sparked on December 19, 1979
Procter & Gamble Was the Research Lab for the New Way of Thinking
The Creation of an Innovation Guru
Data Drives Success
New Learning Opens New Doors and Lays the Foundation for Innovation Engineering
The Innovation Engineering Curriculum
A New Way of Learning—Cycles to Mastery
Innovation Engineering 1.0, 2.0, 3.0, and 4.0
Changing the World
What Did You Learn?
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