Читать книгу Visual Communication - Janis Teruggi Page - Страница 3

1 Chapter 3Table 3.1 Durand’s visual rhetoric matrix.

2 Chapter 4Table 4.1 Interpretant matrix.

3 Chapter 5Table 5.1 Conceptual metaphor example. © John Wiley & Sons, Inc.Table 5.2 Structural metaphor examples. © John Wiley & Sons, Inc.Table 5.3 Conceptual metaphor examples.

4 Chapter 6Table 6.1 The five assumptions of narrative paradigm theory (NPT) (Fisher, 19...

5 Chapter 7Table 7.1 Symbolic convergence theory (SCT) at a glance.

6 Chapter 8Table 8.1 Advertisement visual metaphor examples.