Читать книгу Chocolate Busters: The Easy Way to Kick It! - Jason Vale, Jason Vale - Страница 6

A Derren Brownie to be precise (well, Derren Brown actually). Anyway, I don’t know if you’ve seen this guy, but he is known as a ‘mind control expert’ and he is exceptionally brilliant at what he does. I watched a programme of his once where he took two advertising ‘geniuses’, people who prided themselves on being the best in the business; able to come up with unique ideas super-fast. Derren Brown arranged transport for these men to meet him in a hotel room. Once there he unveiled a large stuffed bear as their brief. Yes, they had to do an advertising campaign for a taxidermist and they had just half an hour to come up with it. Derren Brown placed a stuffed cat on top of a sealed envelope. He told them under no circumstances were they to touch the envelope. When he returned half an hour later the two quick-thinking advertising gurus had indeed managed to come up with a catchy advertisement. Now please bear in mind they had a blank page and could have put just about anything. As you may have guessed, when Derren asked them to open the envelope he had predicted the exact logo and, as near as damn it, advertising slogan as the two guys. At first they tried to dismiss it (I think their pride was a tad hurt) but in the end they had no explanation as to how on earth he could have predicted their choice of thoughts.