Читать книгу Building a Digital Future - Lipi Sarkar - Страница 21

To better understand the impact of digital transformation on business, here are some key statistics:

 27% of executives now see digital transformation as a matter of survival.²

 A third of the leading marketing leaders in emerging markets believe that their company will become known as a digital company in five years.

 Digital-first companies are 64% more likely to achieve their business goals than their peers.³

 51% of executives believe it is important to implement digital transformation in the next 12 months.

 71% of digitally mature companies say they can attract new talent based on their use of data, compared to 10% of early-stage digital companies.⁴

 89% of all companies have already adopted a digital-first business strategy or plan to do so.⁵

 The top industries for digital-first business and strategies are services (95%), financial services (93%), and healthcare (92%).⁶

Nearly half of all companies say improving customer experience and customer satisfaction were the leading influences to start a digital transformation.⁷

Only 5% of companies are doing all it takes to get to payback from digital. To thrive, not just survive, they will need to navigate the maze of economic uncertainty and the breakneck pace of digital.