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Selling through links

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The easiest way to sell from social networks and blogs is simply to post a banner or a text link to your own website or to other sites that sell your products (Etsy, for example). Additionally, you can post images on a site such as Facebook with links to your website or other sites.

Marleylilly is an online boutique that accomplishes this in a sophisticated manner, as shown in Figure 1-2. For example, clicking a featured item on its Facebook timeline (www.facebook.com/marleylilly/?fref=ts) takes shoppers to Marleylilly’s website at https://marleylilly.com/product/monogrammed-layering-tunic to fill their carts and check out.

Social Media Marketing All-in-One For Dummies

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